Playing poker with Euteller—why Finns love their domestic payment option

Written by: Peter Hemsworth

Finland is one of the most active countries in the world when it comes to gambling. This is due to the Finnish government’s heavy involvement in the gambling sector. Inside the country’s borders, the Finnish state runs a monopoly on all areas of gambling. This monopoly encompasses poker, sports betting, slot machines, table games, lotteries, scratchcards and all other forms of online casino gambling.

Despite the monopoly, Finns also like to play online outside of the state’s grasp. Since everyone in the industry knows about Finns’ high activity levels, Finnish citizens tend to be spoiled for choice when it comes to online options. In this article, we take a closer look at Finns and their relationship to foreign online casinos, as well as the Finns’ favorite payment method of choice—Euteller.

The Finnish monopoly has almost run its course

The Finnish monopoly has survived unscathed for decades. It was first implemented already in the 1940s, and the state has ruled the industry with an iron hand ever since. However, despite the government’s best efforts, it has not been able to stomp out foreign online casinos encroaching on its borders.

Even though the Finnish government has been able to keep outside influences out of the country, it has always lacked the authority to ban its citizens from playing online. Over the years, this has led to more and more Finns switching to the open market instead of playing just Finnish-made games.

Finally, a couple of years ago, the government announced that it would be taking down its own monopoly. The reason for this is that almost 50% of all Finnish gambling money already flowed outside of the system, making the monopoly more or less useless.

According to the current information, Finland will be welcoming outside online casinos to its market at the start of 2027. From this point on, Finnish players will be able to choose from a variety of newly licensed Finnish online casinos, which will be able to offer their customers everything from poker to sports betting.

Euteller a popular payment method at Finnish online casinos

Modern Finnish online casinos allow their players to deposit and withdraw money through various means. However, one of the most popular genres of online casinos in Finland is casinos with Euteller. Euteller is a purely Finnish payment method first established in 2007 in Turku, Finland.

The main thing that attracts Finnish players to online casinos with Euteller is many of their so-called pay n play functionality. With pay n play, customers do not need to complete the usual long-format registration process by filling out information. Instead, all they need to do is make a deposit to the casino with their online banking platform of choice. This fully integrated registration process is extremely quick and user-friendly as it combines both the sign-up and the mandatory money deposit.

Another benefit to playing with Euteller casinos is quick withdrawals. While most traditional casinos require their customers to prove their identity by completing their KYC, Euteller pay n play casinos require no such thing. Instead, Finns can prove their identity simply through their online banking platform. In other words, those using Euteller to sign up do not need to send countless identification documents to their favorite casinos in order to withdraw their winnings.

Euteller also has competition

As efficient as using Euteller casinos is, Euteller is not the only payment method of its kind. Instead, Euteller has some strong competition in its Swedish counterparts, such as Trustly, Brite, and Zimpler. Even so, Finns have a tendency to root for their own, which is why Euteller still remains the top choice for many Finnish people.

From the user standpoint, Euteller and its competitors tend to be extremely similar to one another. All of them offer Finnish casino players the same kind of service and pay-n-play features. Whatever payment method you choose, you should be able to make deposits and withdraw money just as seamlessly as with the other methods.